What’s the Strategy to Getting Your Blog to Stand Out from the Crowd? (1 min read)

Ask yourself:

  • Does your content distract and overtax your readers?
  • Are your messages too long and complex?
  • Can your visitors find the information they need quickly?
  • How do you engage users who are “clicking instead of concentrating”?

Read: Can’t Get Your Blog Noticed…? Here’s What Will.

Now the Fix?:

  • Less is often more on the Web. Eliminate distracting site features such as animated pictures and scrolling text.
  • Make your posts easy to scan with subheadings and bullets.
  • Use site navigation to break your information into shorter pages.
  • Make hyperlinks more descriptive.
  • Don’t tell readers to “Read more”; tell them what they will read if they click on it.
  • Write website content in a conversational, less formal tone.
  • Get to the point in the first words.
  • Don’t expect readers to read a long introductory paragraph.
  • Use adjectives, hyperbole, corporate-speak, and jargon sparingly.
  • Consider using video to communicate more complex information.

Read: Increase Your Audience’s Sending Time on Your Blog

(For Beauty, Fashion & Style, Travel Bloggers & More!)
Article Credits Go Respectably to Entrepreneur Media, Inc.
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